Where should you focus your technical efforts on attracting and retaining potential buyers to your e-commerce site?
MDG Advertising has analysed a host of surveys, reports and academic papers to pinpoint the features people value most. They are:
- quick loading and easy to use experience
- acccurate, in-depth information about products and services
- large, clear images which show the detail
- a range of reliable reviews and ratings
- fast on-site search
MDG's infographic has all the details.
Source: MDG Advertising