Leslie Van Zee's 20 calls to action for PPC campaigns covers just about all the customer types you'll come across online. PPC Optimization or, 20 Ways to Say “CLICK HERE" Tweet
David Bain, of http://www.26weekplan.com/ has launched a digital marketing magazine for the iPad. The 90-page December issue looks at analytics. Articles include ‘5 analytics stats you should be tracking’ by John Haydon, and a lengthy look at how to use Google Analytics to improve design and user experience. At the moment the magazine is just available for iPad and iPad mini - you can get the latest edition here: http://26wp.com/dmm Tweet
Every year SEO gets more complicated as Google rolls out updates and changes the rules. This is especially frustrating for small business owners who don't have the time or resources to stay up-to-date in, what they believe to be, an esoteric and confusing industry. Here are seven SEO tips to help earn more business through traditional organic search rankings. 7 Small Business SEO Tips Tweet
A partnership between Vizify and Twitter will show you your "Year on Twitter" Tweet
Bryson Meunier believes that mobile SEO should be treated differently to SEO for desktops and tablets. Others don't. Here are his arguments Tweet
As well as the obvious benefits to society, eMarketer presents statistics that show that Brands Doing Societal Good Drive More Purchases Tweet