Tools for local businesses, social search statistics and city landing pages all feature in this week's round-up of our favorite SEO-related articles.
Providing value is the future of content marketing. Neil Patel at @kissmetrics advises how to in The Future of Content Marketing Revealed
Hobo have come up with a very handy monitor to keep on top of changes to Google's rules Top 50 Google Webmaster Guidelines Pages Monitor at @Hobo_Web
You'll find all the social media search statistics you need in these two articles from Courtney Gibb on Marketing Profs (registration required - free) Social search optimization on Five Major Social Networks Part 1 and Part 2
Learn how city-targeted landing pages can increase your search engine visibility in the SEO Igloo Blog The Nitty Gritty of City Landing Pages for Local Business
As a hotel or restaurant owner, take advantage of Google Maps Engine Lite to increase conversion http://www.webnwords.com/google-maps-engine-lite from @webnwords
Myles Anderson in 10 Things SEOs and SMBs Should Know About the New Google Places Dashboard gives a good overview of what has and hasn't happened to Google Places.
The internet is a fickle place and Google make decisions that which cause discontent: as a result there will inevitably be a successor to this most powerful of search engines. But who will it be? Nate Gancher on Search Marketing Standard investigates in Who Will Rule After Google? @smstandard