Venngage has published the results of its annual survey on visual content marketing. The findings, presented in the infographic below, show that visual content is becoming more important, featuring more frequently in output and with more resources being spent on it.
The survey also looks at the difficulties marketers most frequently encounter in producing visual content. Every single person surveyed ascribed some level of importance to visual content to their strategy, and most predicted that video would be a key medium to adopt going forward.
Source: Venngage